Doña Hipólita

Doña Hipólita is more than just a cafeteria in Zaragoza. A place that opened its doors with careful decoration, and a large selection of products and options where breakfast time, snack time or having a simple coffee, is taken to another level.

With the passage of time, two new stores have been added to that first cafeteria that opened its doors in the historic center of Zaragoza in other neighborhoods of the city.

At that point, it was necessary to not only update the image of the first location, but also create a new image for each of them. Trying to make each place have its own personality.

In this way, we developed the image for El Taller de Doña Hipólita, which would be her artisan workshop where she would produce cakes and other products for the rest of the stores; and La Alacena de Doña Hipólita, another new cafeteria that maintains the essence of its predecessor.

In addition to the image of these 3 stores, we developed the logo for the Doña Hipólita Group, the general brand under which the family of the three businesses is grouped.

We have also designed packaging solutions for your cake sales service, as well as letters, gift vouchers, posters… all while maintaining a consistent aesthetic.

Product photography: La Sobremesa